What Is the Basic Attention Token?
The Basic Attention Token (BAT) has a digital currency that has created to facilitate transactions between advertisers, publishers, and users on the internet. It has an ERC-20 token that runs on the Ethereum blockchain. It has designed to used as a unit of exchange for attention-based services.
The idea behind BAT has to create a more efficient and transparent digital advertising ecosystem. Where users have rewarded for their attention, publishers receive fair compensation for their content. And advertisers can target their ads to the right audience without relying on intermediaries.
The BAT ecosystem has built around the Brave browser, which has designed to block ads and trackers by default. And instead displays privacy-respecting ads to users who have opted-in to the program. When ...